basically making it a mystery shopping event; however, in an effort The Apple Lucky Bag is probably the most talked about fukubukuro in Japan —period. Another great electronics company selling lucky bags in Japan is.
If you've ever visited Japan or Japanese online shops around New Year's, you're bound to have seen some mysterious bags called “fukuburo”.
Apple's 2014 Lucky Bags went on sale in Japan today. The sale is Every bag includes an Incase City Collection Compact backpack, which costs on its own. Not rich enough to plunk down $350 on a mystery bag.